If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (2024)

Makeup primer bridges the gap between your makeup and skincare routine, helping makeup adhere more easily to your skin. Designed to create a smooth canvas for makeup application, the best makeup primers boost the staying power of foundation, while preventing makeup from the creasing, settling, or slipping that can happen from extended wear.

We researched the best face primers on the market, surveying Byrdie editors to get their tried-and-true favorites and seeking expert guidance from a professional makeup artist. Then, we put 38 of them to the test, evaluating them based on ease of application, feel/texture, and how well they held our makeup in place. These are the 10 makeup primers that earned the Byrdie seal of approval.

Choosing the Right Makeup Primer for Your Skin Type

This list of the best makeup primers includes options for every skin type. Since finding the best primer for you depends on your specific needs and preferences, we've also found more of the best primers for dry skin, the best primers for oily skin, the best primers for combination skin, and the best primers for acne-prone skin. If you're in search of that "soft focus" effect, we've also rounded up the best blurring primers.

What We Like

  • Natural finish

  • Lightweight and hydrating

  • Extends wear of makeup

What We Don't Like

  • Can have a tacky finish

Key Ingredients: Blue agave extract, Hyaluronic acid, Cannabis seed extract, Niacinamide | Skin Type: All | Size: 0.33, 1.52 or 5.28 oz. | Cruelty-Free: Yes

Milk Makeup Hydro Grip Primer is a must-have if you want skin that looks like it's lit from within. The gel goes on completely invisible (despite the bottle having a greenish tint), and smooths the look of skin right away. All you need is a pea-sized amount, and it grips any and all makeup you put on top of without sacrificing hydration. The ingredients are equally as impressive; the formula contains hydrating blue agave extract and hyaluronic acid, anti-inflammatory cannabis seed extract, and niacinamide to help brighten and tone the skin. Something to consider: It can feel tacky upon application, but it dries pretty quickly.

Reviewed: A Makeup Artist Puts Milk Makeup's Hydro Grip Primer to the Test

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  • If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (3)

What We Like

  • Whipped consistency

  • Shrinks look of pores

  • Quickly absorbs into skin

What We Don't Like

  • Has a subtle fragrance

Finish: Matte | Shades: 23 | Size: 0.11 oz. | Cruelty-Free: Yes

You don’t have to spend a ton of money to get a quality face primer. Case in point: This creamy primer smoothes skin, giving it a soft-focus finish for a little over 15 dollars. Not only does it work well under makeup, but it’s formulated with anti-inflammatory marshmallow root extract which makes it ideal for those who need a little extra skin soothing. We were impressed with its quality, especially given the price. We loved its even consistency that left behind no residue. Plus, it absorbs into the skin completely after a few minutes, creating a soft, hydrated canvas for your makeup.

Note: the primer has a subtle sweet scent. So if you’re sensitive to fragrance or just don’t love the concept of your primer having a smell, keep that in mind before buying.

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  • If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (7)

What We Like

  • Soothing, hydrating ingredients

  • Provides a dewy finish

  • Radiance-boosting probiotics

What We Don't Like

  • Contains olive oil, which can clog pores

Key Ingredients: Coconut water, probiotics | Skin Type: Dry, Combination | Size: 1.35 oz | Cruelty-Free: Yes

Primers aren’t just for the oily skin sect; there are plenty of hydrating options out there that are ideal for adding extra moisture to dry skin, too. The Too Faced Hangover Primer is infused with moisturizing ingredients like coconut water, glycerin, and probiotics (known to boost skin’s visible radiance and elasticity), making it a great formula for reviving dry skin.We found it was effective at extending makeup wear and ensured our foundation stayed fresher for longer.

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  • If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (10)

What We Like

  • Soft focus that blurs skin

  • Natural ingredients that strengthen skin barrier

  • Has anti-inflammatory properties

What We Don't Like

  • It comes in a pot

Key Ingredients: Silk, squalane | Skin Type: All | Size: 0.7 oz | Cruelty-Free: Yes

Infused with both silk extracts and silk powder, this velvety balm makes your skin quite literally feel as smooth as silk. Ideal for all skin types, the multi-tasking formula (it can be used on eyes, lips, and face) helps to minimize shine and offers a soft-focus finish that blurs the look of imperfections and fine lines. It also contains pollution-fighting natural actives like camellia sinensis leaf extract meant to not only repair immediate damage but also strengthen the skin barrier to protect against future damage. Plus, it contains the brand’s signature Hadasei-3, a trinity of Japanese superfoods, green tea, rice, and algae – antioxidants that leave skin soft and radiant.

One thing we wish we could change is the pot. Although it's an adorable addition to any vanity, it’s not the most hygienic — use the included spatula, or be sure to wash your hands before using it to avoid contamination.

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  • If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (13)

What We Like

  • Waterproof

  • Blurring

  • Mattifying for 12 hours

What We Don't Like

  • Can be too drying for some skin types

Key Ingredients: Avocado oil, Echinacea root, Hibiscus flower, Rosemary leaf extract | Skin Type: Oily, Combination | Size: 1.00 oz. | Cruelty-Free: Yes

The Poreless Mattifying Primer from Tarte is a great option if you’re looking to shrink your pores and help makeup look its best, even when sweat or an unexpected rainstorm comes into play. This silky, invisible gel mattifies skin and also helps smooth uneven skin texture, scars, and dry patches for up to 12 hours.We found that it has a Vaseline-like consistency and provides the perfect amount of hydration with help from moisture-boosting avocado oil and echinacea root. Additionally, anti-inflammatory hibiscus flower and rosemary leaf extract reduce redness and aid exfoliation.

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  • If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (16)

What We Like

  • Mattifying formula blurs skin

  • Doesn’t aggravate acne-prone skin

  • Oil-free formula

What We Don't Like

  • Strong scent

Key Ingredients: Dimethicone, Glycerin | Skin Type: All | Size: 0.5 or 1 oz | Cruelty-Free: Yes

Those with oily skin can benefit from using a primer more than most —the right formula can greatly cut down on the likelihood of unwanted slick spots cropping up midday. This formula from Fenty Beauty is oil-free (a hint of non-clogging hydration comes from dimethicone and glycerin) and instantly sops up shine without making skin look or feel chalky. Instead, it feels cushiony and soft, and delivers a filter-like blurring effect.The primer imparts a white tint that blends (cast-free) into all skin tones. Be warned that it is heavily scented, so if you’re easily irritated by fragrances in cosmetics, you may want to steer clear of this primer.

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What We Like

  • Soft, radiant finish

  • Protects against pollution

  • Contains skincare actives

What We Don't Like

  • You might be tempted to sleep in it

Key Ingredients: Glycerin, Plant extracts | Skin Type: All | Size: 1.00 oz. | Cruelty-Free: Yes

If you have dry skin you probably understand the challenge of applying makeup over dry patches. Thankfully you won’t have to worry about this primery from Youthforia causing flaky or scaly spots. Created with a hydrating blend of glycerin and plant extracts—like olive leaf, apple, tea tree, willow, melon, fig, and more – dry skin is soothed and moisturized. We found that this primer also gave our skin much-needed radiance and hydration.

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  • If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (23)

What We Like

  • Brightens dull skin

  • Hydrating ingredients

  • Helps skin feel smoother

What We Don't Like

  • Some ingredients might cause breakouts

Key Ingredients: Jojoba seed oil, Glycerin, Hyaluronic acid, Vitamin E | Skin Type: All | Size: 1.00 oz. | Cruelty-Free: No

This illuminating primer works a bit like a highlighter on dull skin, providing a radiant base for a gleaming makeup look. It’s creamy and skin-conditioning, thanks to a blend of hydrating ingredients including hyaluronic acid, glycerin, jojoba oil, and vitamin E.When we tested the primer, our skin felt wonderful to the touch and it kept our foundation hydrated with a natural-looking glow. All you have to do is apply a pea-sized amount (or two) to your fingertips and blend, for a glowy finish. Be aware that some reviewers found this product made them break out.

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  • If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (26)

What We Like

  • Contains SPF 50

  • Formulated with vitamins C and E

  • Layers nicely

What We Don't Like

  • It contains talc

Key Ingredients: SPF 50, Vitamins C and E, Hyaluronic acid | Skin Type: Oily, Combination | Size: 1.00 oz. | Cruelty-Free: Yes

We’ve said it before and we’ll say it again: Sunscreen for your face is a must. And Invisible UV Flawless Primer SPF 50 from Charlotte Tilbury will provide that for you while also forming a smooth makeup base.Although this primer has a bit of a watery consistency when first opened, we couldn’t get enough of it. Upon contact with the skin, it felt like a light moisturizer. Though you may want to let it sit on the skin before topping it off with concealer and foundation, it creates a smooth base for makeup. Best of all, it doesn’t pill, so you can layer on as much as you’d like.

Something to keep in mind is that the formula contains talc, an absorbent mineral that the American Cancer Society says may be carcinogenic. It’s a controversial ingredient that some people prefer to avoid altogether.

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What to Look For in a Primer

  • Silicone: Up until recently any primer, by definition, contained silicone, one of the most effective ingredients for creating a smooth, even texture on the skin. As cosmetic chemist Julie Pefferman explains, silicones are water-resistant and offer a “smooth glide” that helps makeup go on more flawlessly and stick better. That aside, there has been some evidence to suggest it irritates the skin barrier. These days, there are plenty of non-silicone options out there, so it really is a matter of personal preference.
  • Antioxidants: Professional makeup artistNydia Figueroa recommends seeking a formula that’s nourishing and packed with antioxidants. “This is beneficial for all skin types because it corrects signs of aging and combats free radical damage,” she says. While a primer may technically be the first step of your makeup application, you can also think of it as the last step of your skincare routine.
  • Finish: Dealing with oily skin? Seek out formulas labeled as “mattifying” or with a “velvet” finish—indications that they’ll help combat excess oil. Choosing a primer with a luminous or radiant finish is a great way to help impart an added glow to your skin from the very outset of your makeup routine.

FAQ

  • Who should use a makeup primer?

    You likely need a makeup primer if you have visible pores and fine lines, dry, oily, or textured skin, or want preserve a full beat so it lasts all day. If your skin is naturally balanced, your morning makeup lasts through the day, or you prefer minimal makeup, you may opt to skip primer.

  • How do you apply face primer?

    Figueroa suggests applying a small amount, either onto your brush or ring finger, and starting at the center of your face, blending the primer outward. While she personally likes using her fingers to apply, she notes that there are natural oils on your fingertips that can add oil to your face. "Using a flat foundation brushwill give an even application and help your foundation go on much smoother sincethere will be the slip of primer on it already," she says. Remember, primer goes on after moisturizer but before any other makeup.

  • Can you use face primer under your eyes?

    Yes, according to Figueroa, you can use face primer under your eyes. However, she warns you should be careful not to work it too close to the lash line, as you don’t want any to get into your eyes.

Why Trust Byrdie

Caitlyn Martyn is an experienced writer in the beauty industry and producttester specializing in cosmetics and skincare. She has tested dozens of makeup primers — including several on this list.

Byrdie contributor Esme Benjamin checked and updated this article, making sure all the information was correct and that every product deserved a place on this list.

Additional guidance was provided by Nydia Figueroa, the professional makeup artist behind Faced By Nydia Makeup Studio.

Article Sources

Byrdie takes every opportunity to use high-quality sources, including peer-reviewed studies, to support the facts within our articles. Read our editorial guidelines to learn more about how we keep our content accurate, reliable and trustworthy.

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  2. França K. Topical Probiotics in Dermatological Therapy and Skincare: A Concise Review.Dermatol Ther (Heidelb). 2021;11(1):71-77. doi:10.1007/s13555-020-00476-7

  3. Koch W, Zagórska J, Marzec Z, Kukula-Koch W. Applications of Tea (Camellia sinensis) and its Active Constituents in Cosmetics.Molecules. 2019;24(23):4277. Published 2019 Nov 24. doi:10.3390/molecules24234277

  4. Kim JH, Lee JE, Kim KH, Kang NJ. Beneficial Effects of Marine Algae-Derived Carbohydrates for Skin Health.Mar Drugs. 2018;16(11):459. Published 2018 Nov 21. doi:10.3390/md16110459

  5. Yotsawimonwat S, Rattanadechsakul J, Rattanadechsakul P, Okonogi S. Skin improvement and stability of Echinacea purpurea dermatological formulations.Int J Cosmet Sci. 2010;32(5):340-346. doi:10.1111/j.1468-2494.2009.00559.x

  6. Dos Santos Nascimento LB, Gori A, Raffaelli A, Ferrini F, Brunetti C. Phenolic Compounds from Leaves and Flowers ofHibiscus roseus: Potential Skin Cosmetic Applications of an Under-Investigated Species.Plants (Basel). 2021;10(3):522. Published 2021 Mar 10. doi:10.3390/plants10030522

  7. Fluhr JW, Darlenski R, Surber C. Glycerol and the skin: holistic approach to its origin and functions.Br J Dermatol. 2008;159(1):23-34. doi:10.1111/j.1365-2133.2008.08643.x

  8. Wanitphakdeedecha R, Ng JNC, Junsuwan N, et al. Efficacy of olive leaf extract-containing cream for facial rejuvenation: A pilot study.J Cosmet Dermatol. 2020;19(7):1662-1666. doi:10.1111/jocd.13457

  9. Keen MA, Hassan I. Vitamin E in dermatology.Indian Dermatol Online J. 2016;7(4):311-315. doi:10.4103/2229-5178.185494

  10. Gad HA, Roberts A, Hamzi SH, et al. Jojoba Oil: An Updated Comprehensive Review on Chemistry, Pharmaceutical Uses, and Toxicity.Polymers (Basel). 2021;13(11):1711. Published 2021 May 24. doi:10.3390/polym13111711

  11. Mojsiewicz-Pieńkowska K, Stachowska E, Krenczkowska D, Bazar D, Meijer F. Evidence of Skin Barrier Damage by Cyclic Siloxanes (Silicones)—Using Digital Holographic Microscopy.International Journal of Molecular Sciences. 2020; 21(17):6375. https://doi.org/10.3390/ijms21176375

If Your Makeup Doesn’t Last, You Need to Add This Product to Your Beauty Routine (2024)

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